Why Exhibit

Your brand deserves the best and by partnering with The Big 5, your company will have direct access to over 58,000 trade visitors. Long established as the principle trade event for the building and construction industry in the Arabian Gulf, The Big 5 offers a unique platform for you to demonstrate, educate and gain valuable insights into your clients. The Big 5 is ideally placed in Dubai to take advantage of the buoyant and unique Middle East Construction industry, where remarkable building projects have garnered world-wide attention.  The Big 5 truly has everything you need to build “Beyond Exceptional”

The Big Stats

Look at The Big 5 from any perspective, and you’ll see countless opportunities. No other event in the Middle East can deliver such a comprehensive return on investment.

Here’s just 5 great reasons why you should be exhibiting.

	A years’ worth of sales and marketing in four Days. For many exhibitors, The Big 5 is fundamental to boosting and accelerating annual sales. They know they’ll accomplish a year’s worth of marketing, brand-building, networking and deal-making in just five days.
	It’s the place to make a big impression and build regional coverage. Thanks to its coverage and reach capabilities, The Big 5 is your chance to get out there and talk to an audience on a mass scale, bring your brands to life, spread the word quickly and raise your presence in the marketplace – just take a look at our Big stats.
	Quality buyers and specifiers want to meet you You’ll meet more of the Middle East’s high spending professionals and project specifiers than at any other event. More than 58,000 visited The Big 5 in 2008. They’re sourcing new products, seeking expert advice and many won’t visit any other regional show. The sheer calibre and buying authority of our audience makes The Big 5 the most time and cost efficient event for exhibitors to do business and they want to meet you.
	The most comprehensive product offering in the Middle East The Big 5 is the most comprehensive, all-round sourcing opportunity for the construction industry in the Middle East. Housing tens of thousands of products and services under core product categories encourages crossover buying and delivers the complete buying and specifying chain – whatever your speciality, we have the biggest platform for your products and services.
	You are guaranteed extensive international exposure and reach Take a stand at The Big 5 and you’ll become part of a powerful and sustained international press and marketing campaign that engages the market all year-round. The scale of The Big 5 visitor promotion is hard to miss and captures the attention of a massive secondary audience worldwide before the show doors even open.

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